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Accessibility Statement

This template is intended to support compliance with the legal requirements of the German Accessibility Improvement Act (Barrierefreiheitsstärkungsgesetz, BFSG) and relevant standards (e.g. EN 301 549, WCAG 2.1 AA) in the context of digital services – in particular for subdomains such as shop.myshop.com that are technically provided via ConversionBuddy.

Extending the Accessibility Statement

The following section is an example text module that can be used to extend an existing accessibility statement. It is suitable for integration into the existing statement, e.g. at www.myshop.com/accessibility, and describes how accessibility is taken into account on the subdomain shop.myshop.com.

Accessibility in the Online Shop shop.myshop.com

The online shop at shop.myshop.com is technically operated by an external service provider, ConversionBuddy GmbH. The user interface and central functions of this offering are designed to be accessible – oriented towards the EU Directive (EU) 2019/882, the German Accessibility Improvement Act (BFSG), and the technical requirements according to EN 301 549 and WCAG 2.1 AA.

ConversionBuddy ensures that:

  • central functions can be operated via keyboard,
  • content can be used with screen readers,
  • sufficient color contrasts are used,
  • alternative texts are available for relevant images.

The accessible design of the overall offering at shop.myshop.com takes place in close cooperation with the technical service provider.

Contact for feedback or questions regarding accessibility:

  • [Email address of the operating company]
  • [Optional: link to a feedback form or contact page]
  • Integration of this text module into the existing accessibility statement, e.g. at www.myshop.com/accessibility
  • Visible linking of the statement on the subdomain, e.g. in the footer
  • Internal coordination of responsibilities, e.g. with data protection or web teams
Updated 2026-07-10 07:45:24 UTC